How and why you should be marketing your real estate or construction small business through social media.

How to use Instagram reels for your business and why it is helpful for growing your audience and reaching potential customers.

How to find and define your target market for your business | Target markets can help businesses better understand their ideal customers, in addition to breaking through the crowd in a niche market. A well-defined market and customer is key to saving money on marketing, as you specifically target customers who are more likely to purchase from your business.

Why does your business need an “Instagram aesthetic” and what is that? An aesthetic is the first impression your audience perceives about your brand. It is how your images look individually but also how they flow together and create a clear direction with a cohesive visual.